Built and lead a 28-person EMEA org (AEs, SDRs, sales engineering, two front-line managers) selling to mid-market and enterprise HR and operations teams.

• Grew EMEA ARR from €8M to €31M in four years, finishing above plan in each full year.
• Hired and developed 24 sellers; annual regretted attrition held under 10%, and both front-line managers were internal promotions.
• Rebuilt the sales process around a mutual-action-plan motion; enterprise win rate improved from 19% to 30%.
• Landed the company’s largest customer to date, a €1.4M ACV rollout across 40 sites of a European logistics group.

Sold procurement SaaS to enterprises across the UK and Ireland; promoted to manage a six-AE team in 2017.

• Finished at 128%, 141%, and 117% of quota in three years as an individual contributor.
• As manager, took the team from 68% to 105% of aggregate quota in the first full year.
• Introduced deal-review hygiene that cut forecast error to under 8% for eight straight quarters.

Sold business connectivity and hosted telephony to Irish SMEs.

• Rookie of the year in 2012; finished top-three of a 15-rep team every year.
• Built a partner-referral channel that produced 30% of personal pipeline by 2014.